In a little under two years, this still skinny but not so small 17 year old has gone from making a name at the Triple J 'unearthed' competition to earning the accolade of being the youngest artist with a number 1 album on the ARIA charts, whilst creating a global brand which resonates with teenagers worldwide...
Charlton Kenneth Jeffrey Howard was born on the 17th of August 2003 in Waterloo, New South Wales to Nick and Sloane Howard. Music was ingrained in the roots of his family. His father was a music producer and sound engineer to the likes Nelly, Fat Joe and Common, and his mother was both a model manager and a music executive. Whilst other kids his age listened to their Delta Goodrem’s, Anthony Callea’s and the Pussycat Dolls on ‘Top of the Pops’; Laroi was influenced by the likes of Erykah Badu, Tupac and the Fuggees who were legends in the hip hop and RnB space.
While I was procrastinating in school and binge-watching sitcoms at age 15, Laroi caught national attention after making the top 5 of the Triple J ‘unearthed’ competition. This particular contest was held to discover and showcase Australia’s brightest new highschool artists. One of the most memorable highlights from this included Laroi’s song ‘Blessings’ which showcased some of his earliest raw signature melodies that fans would come to love, and a vision statement of the fame and fortune he expected from his career.
The Australian public and media were not the only ones to be stunned by this local teenage phenom, as halfway across the world, a well known record label Grade A records and it’s owner Lil Bibby noticed this shiny diamond in the Australian rough.